Ensuring professional insertion of graduates remains a great challenge for every government. Everywhere, we witness nowadays the promotion of a new concept, the one of entrepreneurship. In Togo whether through awareness, prospectus or mass media, people are invited to turn towards the entrepreneurship like students as well.
This research is aimed at identifying the UL students’ motives to turn to private venture.
To achieve this goal a questionnaire has been elaborated and administered to a 308 – student sample.
The processing of data collected allowed to consider and validate eight (8) factors or dimensions which push students to turn towards the entrepreneurship; which complies with the hypothesis put forward.