Maha Mukhtar
 
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International Journal of Innovation and Scientific Research
ISSN: 2351-8014
 
 
Tuesday 26 May 2020

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  Call for Papers (June 2020)  
 
 
 

Maha Mukhtar


Personal

Name Maha Mukhtar
Affiliation Department of Business Administration, Jinnah University for Women, Karachi, Pakistan

Documents: 1

Document title Date Issue
INFLUENCE OF BRANDING ON CONSUMER BUYING BEHAVIOR
Author(s): Shaista Kamal Khan, Farishta Nadir, and Maha Mukhtar
Show abstract   Full Text
2016 21 (2) , pp. 414-425